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Can Amazon Take Customer Loyalty to the Bank? - Bain & Company

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Among Amazon Prime respondents, 65% would be willing to try a free online bank account offered by Amazon. Even among people who don’t buy through Amazon, 37% would be willing to try. Amazon customers are quite valuable. They control 75% of US household wealth

From Can Amazon Take Customer Loyalty to the Bank? - Bain & Company.

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Euro area card payments double in a decade

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